Author: Guy Powell

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A transformation is underway in content creation, and its driving force is generative AI. This technology has unleashed unprecedented creativity across various industries, from art and design to marketing and storytelling. Generative AI, such as OpenAI's GPT-3, has the potential to redefine how content is...

Welcome to a recap of another stimulating episode from "The Backstory on Marketing," where we dive deep into the marketing world with insightful experts. In this blog, we have the pleasure of introducing you to Josh Sweeney, a marketer with a remarkable career spanning over...

Generative Artificial Intelligence (AI) has come a long way since its inception, with remarkable advancements driven by relentless research and innovation. These algorithms, which create new data samples or content, have witnessed numerous challenges researchers have tirelessly worked to overcome. This article considers the evolution...

Artificial Intelligence (AI) emerged as a powerful tool for large corporations looking to optimize their operations and stay competitive in today's fast-paced business landscape. These organizations can streamline operations by harnessing AI technologies, from customer service to supply chain management, human resources, and financial processes....

In the expansive domain of Artificial Intelligence (AI), Analytic AI emerges as a cornerstone, wielding sophisticated algorithms to decipher the complexities hidden within both large and small datasets. This domain of analytics revolves around making data and analytics-informed decisions through the intricate analysis and interpretation...

In today's swiftly evolving marketing landscape, where consumers confront a deluge of information and diverse choices, storytelling has become a formidable strategy for brands to rise above the noise and establish profound audience connections. Compelling storytelling transcends typical marketing messages; it involves crafting narratives that...