Every year, the Super Bowl takes center stage as a pinnacle in American sports and a colossal platform for advertisers to showcase their creativity. With over 115 million viewers, the Super Bowl has become a battleground for brands vying to leave an indelible mark on...
Artificial Intelligence (AI) has emerged as a transformative force in the field of marketing, redefining how businesses engage with their consumers. At its core, AI involves emulating human intelligence in machines programmed to replicate cognitive functions like learning and problem-solving. As technology advances, the influence...
Introduction to Artificial General Intelligence In a recent podcast featuring Peter Voss, the Founder, CEO, and chief scientist at agi.innovations.Aigo.ai, the conversation revolved around the transformative synergy of marketing and technology. Let's explore the episode's critical insights through three essential lenses. Summary of Artificial General Intelligence 1. How...
What are the top AI marketing trends for 2023? As we embark on the journey through 2023, the marketing landscape is undergoing a remarkable transformation guided by the dynamic capabilities of artificial intelligence (AI). In this blog post, we'll explore the prominent AI marketing trends...
This episode recap of Backstory on Marketing features Marc Pickren, a marketing expert in brand expansion, increased sales, and career progression. In this episode, we explore how individuals can navigate the challenges posed by emerging technologies. Understanding the CEO Pathway: One common question, especially among young marketers,...
Artificial Intelligence (AI) and marketing can transform customer engagement and brand communication when strategically combined. The prominent leader is the Chat Generative Pre-trained Transformer (ChatGPT), an OpenAI language model. In this post, we'll dive into the practical applications of ChatGPT in marketing for major corporations...
Welcome to the recap of an episode of "The Backstory on Marketing," where innovation meets expertise. This episode, hosted by Guy R. Powell, shines the spotlight on guest Brian Davidson, a marketing strategy expert. Brian Davidson's name echoes across the industry as a trailblazer, a visionary...
Introduction Embarking on the marketing career path is akin to stepping into a realm where creativity meets strategy, and every day brings forth new challenges to tackle and lessons to learn. As a young marketer, you are not just selling products or services but engaging in...
Artificial Intelligence (AI) has rapidly become an indispensable tool in marketing. Its capabilities to analyze vast amounts of data, personalize content, and automate tasks have revolutionized how companies connect with their audiences. For marketing executives, understanding and leveraging AI is no longer just an option...
A transformation is underway in content creation, and its driving force is generative AI. This technology has unleashed unprecedented creativity across various industries, from art and design to marketing and storytelling. Generative AI, such as OpenAI's GPT-3, has the potential to redefine how content is...
