Author: Guy Powell

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[caption id="attachment_21811" align="alignright" width="203"] AI & Marketing, Vibhor Kapoor[/caption] As marketing becomes more complex and data-driven, a new generation of platforms is leading the charge—those that are AI-native. In our latest episode of The Backstory on Marketing and AI, we sat down with the Chief Business...

[caption id="attachment_21806" align="alignright" width="304"] Keith Riegert, AI and Marketing[/caption] The world of publishing is evolving faster than ever, and AI is at the center of this transformation. In this episode of The Backstory on Marketing and AI, we sit down with the CEO of Ulysses Press,...

[caption id="attachment_21801" align="alignright" width="263"] Angela Tipton, AI and Marketing[/caption] AI is redefining how marketers strategize, execute, and personalize campaigns. In our latest episode of The Backstory on Marketing and AI, we sat down with Tipton-Franklin to explore this game-changing shift. Angela Tipton and Travis Franklin discussed...

I recently sat down with John Solleder on his Ink and Insight podcast to discuss the intersection of AI and marketing—one of the most important conversations marketers can have right now. We covered everything from: Why AI is a game changer for marketing strategy How smart...

[caption id="attachment_21792" align="alignright" width="239"] AI and Marketing - Omar Johnson[/caption] Scaling Strategy with AI: A Deep Dive into Modern Market Research The next wave of marketing isn’t about choosing between AI or humans—it’s about how AI can amplify human insight. In this conversation on The Backstory on...

John Solleder and I just spoke about our Marketing and AI on John's inaugural episode of INK & INSIGHT.  I & I explores [caption id="attachment_21789" align="alignright" width="287"] Ink & Insight[/caption] the transformative role of artificial intelligence (AI) in the aftermath of the COVID-19 pandemic. The discussion highlights how AI...

[caption id="attachment_21764" align="alignright" width="256"] AI enabled Market Research with Kyle Hamilton[/caption] Kyle Hamilton, founder of The Birr Agency, brings a fresh and authentic voice to the conversation on AI and Marketing. In his interview with Guy Powell for The Backstory on Marketing and AI, Kyle reveals...

In a fast-evolving digital world, the convergence of AI and marketing is reshaping how brands communicate, connect, and convert. In the latest episode of The Backstory on Marketing and AI, Guy Powell sits down with Upton Rand—author, entrepreneur, and founder of Gay Men's Field Guide—to...

Artificial intelligence is fundamentally transforming marketing and sales, and companies that embrace AI-driven solutions will gain a competitive edge. In the latest episode of The Backstory on Marketing and AI, Andrei Oprisan and Sam Mallikarjunan from Agent.ai share insights on how AI is reshaping the...