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Artificial Intelligence (AI) emerged as a powerful tool for large corporations looking to optimize their operations and stay competitive in today's fast-paced business landscape. These organizations can streamline operations by harnessing AI technologies, from customer service to supply chain management, human resources, and financial processes....

22 September, 2023 /

As marketing becomes more data-driven, marketers must be aware of the common data fallacies that hinder decision-making and prevent data from positively impacting marketing operations.  Here are the top three fallacies to address today. Fallacy 1: Only Use Online Data for Analytic Processes We all know that...

04 January, 2022 /